You Know What You Need?

You need a fashion shower.  Que???  Check out Anna Dello Russo in this new video for H&M. Her OTT accessory collection hits H&M stores Oct 4th.  Lesson #1:  Don't miss it.  And just to recap, here are ADR's fashion lessons to live by:

1) Fashion is a declaration of your own freedom

2) Between style and fashion?  Absolutely fashion.

3) Fashion is always uncomfortable.  If you feel comfortable, you never get the look.

4) Fabulous at EVERY age.

5) Wearing night clothes in the daytime is unexpected.

6) Somebody wearing your same outfit?  Wonderful! You made the right choice.

7) You must wear outfit ONCE!

8) Wear a coat as a dress.

9) It doesn't matter the size of your body.  Fashion flatters everybody.

10) Fashion jewels personalize your style.

First person to tell me Anna Dello Russo's actual age wins a gift card to H&M.  It's really a toss-up in the crazy-fabulous competition.  

Karl or Anna?  Hmmm...I love them both so...

CIAO! X (Image and video courtesy H&M)

Anna Dello Russo for H&M

 

  

H&M announced its latest (and in my mind, its best ever) collaboration this morning with legendary fashion icon Anna Dello Russo.  Ack! An idol of the street style blogosphere and Fashion Director of Vogue Japan, Anna's endless string of flamboyant outfits at fashion events have made her the darling of street style photographers.  The self-described 'fashion victim' also considers herself a fashion 'guardian', with supposed apartments in Milan that serve as oversized closets for her couture collections. 

The upcoming capsule collection for H&M is an expression of Dello Russo’s penchant for excess and ornamentation with an unabashedly glamorous and playful vibe.   “I wanted to create precious accessories that are impossible to find. As a stylist, I know accessorization is essential; it is the personal touch in any outfit. With these pieces, everybody can have fun, and turn an ordinary day into a fantastic fashion day”, says Anna Dello Russo.

The collection features jewelry, sunglasses, shoes, bags and a carry-on and will be available starting October 4th, 2012, in around 140 stores worldwide and online.

Check out more of the OTT Fabulous-ness that is ADR at www.annadellorusso.com and be sure to watch the video above to see inside her apartment.  I love how she calls the 'bling bling' sound of jewellery 'therapeutic.'  Awesome.